Smart Marketing 101: Handwritten Notes
By Shirleen Von Hoffmann President and Sales Coach of HomeBuilders AdvantEdge and Creating VIP’s Copyright 2010 Think about when you go through your mail. First, you see all the advertisements, which in my case start the throw away, stack. Then you scan for bills and formal mailings. I usually scan mail and sort the junk from the mail I will open. I come across a small handwritten...
Read MoreNAHB Article-”Back to Basics”
By Shirleen Von Hoffmann President of Homebuilders AdvantEdge My company does a lot of Secret Shopping for Home Builders. I consider the Secret Shopping aspect of my company my very own pulse of the market and love doing secret shops myself, whenever I can, because it keeps me in touch with what the Agents are doing right and not doing at all. Right now what I see most and my new mantra for...
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