Do you know your Top 10?
You see quite a few people each week. It’s hard to keep up with who’s coming and who’s going but, “Do you have your top ten list of prospects this week?” You should because these are you customers next week! Your top ten should get the majority of your attention. Do you know who your top ten are? Your Top Ten should include at least 7 prospects and...
Read MoreDressing for REAL Success!
By Shirleen Von Hoffmann President and Sales Coach HomeBuilders AdvantEdge Copyright 2010 Just a reminder to you on how important it is that you dress for success at all times. What I see most in the sales field is bad hair, people not taking the time to prepare themselves in the morning, no make up, outfits not appropriate for real estate, sometimes to tight and too casual. Why? Here are three...
Read MoreBuilder Toolkit for 2010
All Great ideas start from the top and move downward. Here is a list of Builder Tools to help you through this market of 2010! By Shirleen Von Hoffmann copyright 2009© Builder Tool List Create Powerful Partnerships within your community, local government, Realtors, vendors and your employees. Utilize those relationships whenever you can for marketing and advertising and to achieve your...
Read MoreSmart Marketing 101: Handwritten Notes
By Shirleen Von Hoffmann President and Sales Coach of HomeBuilders AdvantEdge and Creating VIP’s Copyright 2010 Think about when you go through your mail. First, you see all the advertisements, which in my case start the throw away, stack. Then you scan for bills and formal mailings. I usually scan mail and sort the junk from the mail I will open. I come across a small handwritten...
Read MoreNAHB Article-”Back to Basics”
By Shirleen Von Hoffmann President of Homebuilders AdvantEdge My company does a lot of Secret Shopping for Home Builders. I consider the Secret Shopping aspect of my company my very own pulse of the market and love doing secret shops myself, whenever I can, because it keeps me in touch with what the Agents are doing right and not doing at all. Right now what I see most and my new mantra for...
Read MoreIncrease Sales with Smart Marketing
By Shirleen Von Hoffmann, President – Sales Coach for HomeBuilders AdvantEdge Copyright 2010 Most Sales Agents hate follow up and many don’t do it at all. Nevertheless, the real fact of the matter is, if you’re not following up you’re missing out on a real potential for sales. Think of follow up as an opportunity to do something your competition isn’t doing. When performing our...
Read MoreThe Queen of Sales
